Defining the Always On, Always Connected PC

Defining the Always On, Always Connected PC

The future of the notebook PC lies in merging the familiarity of Windows with experiences and capabilities that are unique to smartphones. This should include a renewed emphasis on battery life, targeting days rather than hours of real-world usage. Deep sleep and hibernate states that force portions of the system to be inaccessible for dynamic updating and that slow the ability for the user to interact with PC should be eliminated. Ubiquitous internet access through high speed, Gigabit-class LTE can provide uninterrupted data support without the hassle and reliability concerns of Wi-Fi and comes with a connected standby experience where your data is ready when you need it.

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Huawei’s growth a threat to US technological dominance

Huawei’s growth a threat to US technological dominance

Though founded in 1987 and rising to as high as 83rd in the Fortune 500 list, Huawei remains an enigma to many investors and consumers in the US. It has grown to become the world’s third largest smartphone vendor behind only Samsung and Apple. (In Q3 of 2017 Huawei surpassed Apple to be #2 on that list.) Huawei doesn’t come by this success easily though as it spent more than $14B on research and development in 2017.

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Samsung aims to steal market share from Apple in enterprise smartphones

Samsung aims to steal market share from Apple in enterprise smartphones

With the reveal of its next flagship phone at Mobile World Congress in Barcelona this week, Samsung continues to be a driving force in the smart phone market with innovation and features unmatched in the Android space and as the primary competitor to Apple in the high-end of the market. The new Galaxy S9 and S9+ offer improvements to the camera system, a faster processor developed by Qualcomm, and a new set of color options.

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Broadcom’s meddling with Qualcomm could disrupt critical 5G transition

Broadcom’s meddling with Qualcomm could disrupt critical 5G transition

Whether agreed to and approved through regulatory bodies or not, the current situation surrounding Broadcom attempting to purchase Qualcomm is creating instability in the market’s move to 5G cellular technology. This disruption will be substantially increased if a deal is agreed to or if the board of directors at Qualcomm is replaced, as the current Broadcom takeover plan calls for. During a sensitive time of transition like the one the mobile market finds itself, uncertainty and confusion about the leader in 5G technology could have a waterfall effect on the market.

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Qualcomm 5G devices coming in 2019, leaving Apple behind

Qualcomm 5G devices coming in 2019, leaving Apple behind

With significant pressure to show the value and growth opportunities for the company with a looming hostile takeover bid from Broadcom, mobile chip design house Qualcomm is hoping that its position in the market of next-generation cellular radio technology will be a foundation of its future. The company revealed today partnerships with 18 global OEMs that will be launching 5G-ready devices in 2019 and 18 worldwide cellular carriers will be completing tests of Qualcomm 5G radios in 2018.

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Qualcomm agreement with Samsung weakens Apple in legal dispute

Qualcomm agreement with Samsung weakens Apple in legal dispute

Lost in the shuffle of earnings releases last week was an announcement between Samsung and Qualcomm that the San Diego chip vendor hopes could have significant impact on its current battle with Apple and other vendors regarding licensing disputes. In a subtle, but potentially impactful agreement extension between it and Samsung, Qualcomm believes that it will be able to lay to rest the combative legal dispute with the Cupertino iPhone maker and bring along with it a boost in revenue through back-pay and future royalties.

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Apple slows iPhones over time as batteries degrade

Apple slows iPhones over time as batteries degrade

For years consumers have complained and theorized that Apple would purposely degrade the performance of older models of iPhones as newer models were released, pushing and encouraging consumers to accelerate their upgrade cycle for devices. Concerns were mostly based on a phone “feeling slower” and there was little evidence that Apple was or would be willing to decrease the performance of older devices intentionally. Knowledgeable media and analysts typically chocked it up to new versions of iOS (the operating system software for iPhones) targeting newer hardware and processors with less time for optimization by Apple engineers for older model phones.

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Broadcom takeover makes little sense after aggressive Qualcomm announcements

Broadcom takeover makes little sense after aggressive Qualcomm announcements

Qualcomm has found itself in another important battle over the last few weeks. Rather than a legal dispute with Apple, this fight comes from a potential takeover and buyout by tech-giant Broadcom. Broadcom already made one official offer to shareholders for the company, totaling around $103B, but it was unanimously rejected by Qualcomm’s board.

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Intel makes moves into 5G, potential partnership with Apple

Intel makes moves into 5G, potential partnership with Apple

Intel this week made announcements surrounding its efforts and products in the mobile connectivity device segment. The Intel XMM 8000-series of 5G capable modems will bring the next-generation of wireless connectivity to PCs, smartphones, and infrastructure devices with a target consumer product launch in mid-2019. Intel also updated plans for a new 4G LTE modem that will offer speeds as high as 1.6 Gigabits-per-second, a substantial upgrade from current connectivity options on smartphones (peaking at 1.0 Gigabits-per-second), again with a 2019 target release.

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ARM Introduces Mali-D71 Advanced Display Processor

ARM Introduces Mali-D71 Advanced Display Processor

The new display processor is highly associated with the latest Mali GPU cores, but with enough work a 3rd party licensee could adapt it to another GPU architecture. This is obviously not the most efficient way of using this technology as it is regarded as a turnkey solution for the Mali GPU products. ARM has developed the software stack for both Andriod and Linux, and if needed it can develop Windows based drivers to fully leverage the features of this latest product. It is easily attached to 3rd party panel interfaces.

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Upcoming AMD Raven Ridge Ryzen APU Puts Pressure on Intel and NVIDIA for Notebooks

Upcoming AMD Raven Ridge Ryzen APU Puts Pressure on Intel and NVIDIA for Notebooks

As the winter buying seasons ramps up, AMD is readying a major notebook processor release that will be competitive to for the first time Intel in nearly a decade. With recent leaks of upcoming configurations coming from major system builders like HP, and performance data that indicates a strong uplift compared to previous AMD offerings, the mobile AMD chip will force both Intel and NVIDIA to make adjustments to product lines and positioning.

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Apple A11 Processor in iPhone 8 and X Shows Value of Custom Silicon

Apple A11 Processor in iPhone 8 and X Shows Value of Custom Silicon

Apple announced the new iPhone 8 and iPhone X yesterday and the majority of the discussion will center around the high prices of the flagship models, the design and integration of the edge to edge screen, and remaining concerns about availability of the $999 version. But this generation of iPhone also brings with it a significant shift in the silicon design that powers Apple’s smartphones. With both the iPhone 8 and the iPhone X, the company is using in-house designed processors nearly exclusively.

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Apple might be a money maker, but it’s behind the curve on almost all of its products

Apple might be a money maker, but it’s behind the curve on almost all of its products

Today however, the Apple that sells phones, tablets, notebooks, desktop PCs, software, and services often times takes a back seat to competitors when it comes to hardware integration. When a company has the market share and audience of this scope it can be difficult to make sweeping changes in as it risks alienating a subset of consumers. The side effect is a product line that is further behind competing solutions than ever before.

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Qualcomm Partners with Bosch, OmniVision, and Ximmerse to Shore Up Mobile VR Sensors

Qualcomm Partners with Bosch, OmniVision, and Ximmerse to Shore Up Mobile VR Sensors

Qualcomm has put forward steady work on creating the vibrant hardware ecosystem for mobile VR to facilitate broad adoption of wireless, dedicated head mounted displays. Though the value of Samsung’s Gear VR and Google’s Daydream View cannot but overstated in moving the perception of consumer VR forward, the need to utilize your smart phone in a slot-in style design has its limitations. It consumes battery that you may require for other purposes, it limits the kinds of sensors that the VR system can utilize, and creates a sub-optimal form factor in order to allow for simple user installation.

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The Windows Opportunity for Qualcomm

The Windows Opportunity for Qualcomm

With both Microsoft and Qualcomm publicly discussing the re-emergence of mobile processors from Qualcomm running the Windows consumer desktop operating system, it seems as good a time as any to dissect what this might mean for the industry and the major players involved. Windows 10 running on Qualcomm processor platforms in tablets and notebook form factors brings with it some incredible opportunities for all involved, including the consumers they are targeting, with a focus on areas the Windows+Intel relationship has neglected for some time. But with that comes substantial risk and many avenues of potential conflict when these systems begin to hit the market the end of this year.

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Chromebook Platform Choice Important for Android App Performance

Chromebook Platform Choice Important for Android App Performance

Bringing Android apps and the Play Store to the Chromebook platform is not a trivial task. Android applications were built and compiled for a specific set of hardware and operating system variants. Chrome OS, despite being designed by the same company, is quite different. It was built initially as an online-only system and has slowly evolved into a hybrid, acknowledging and accepting the need for offline activities. In the Chromebook space today there are two distinct segments of hardware available: one is based on ARM-designed processors and the other uses Intel x86 processors.

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Still Playing Games: Mobile SoC Follow-ups Should be Standard

Still Playing Games: Mobile SoC Follow-ups Should be Standard

The topic of honesty in the world of mobile performance benchmarks can draw pursed lips and awkward glances when brought up in a meeting involving a silicon SoC provider. It’s not a secret that gaming the system has been a frequent area of concern since phone reviews became an intrinsic part of the purchasing process for many consumers, but it isn’t a popular subject. Some of the most-respected in media showed back in 2013 that nearly everyone involved in the process had some portion of blame, resulting in dishonest scores and performance metrics that led to ill-informed customers.

A similar, but more nuanced, discussion can be had about SoC and handset performance over time. Thiscan take two angles: first, performance of benchmarks in long-term usage scenarios (sustained performance); and second, performance of phones through software and firmware updates released weeks, months, and even years later.

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The 5G Economy will add $12.3 trillion of revenue by 2035

The 5G Economy will add $12.3 trillion of revenue by 2035

Earlier today a report commissioned by Qualcomm was released focusing on the impact of upcoming 5G standards and technology on the global economy. (https://www.qualcomm.com/invention/5g/economy) Qualcomm, along with nearly every major player in the technology and wireless industry, believes that 5G will bring about a new era of connected devices with a combined intelligence far greater than what we can demonstrate on today’s offerings. The 5G Economy was led by research firms IHS Markit and PSB, with outside verification by leading economist and professor Dr. David Teece, director of the Tusher Center at the Haas School of Business, U.C. Berkeley, and principal executive officer of the Berkeley Research Group. The results and tone of the report point towards a substantially more dramatic impact of the move to 5G than we have seen in any previous wireless technology migration.

Many consumers and businesses today not only utilize mobile 4G and 3G technology, but have come to depend on it to drive growth and sustain modern business models. 5G will move mobile wireless connectivity to a new level, hitting the landmark of being considered a General Purpose Technology, a designation given to technologies that change the world. Other GPTs include the printing press, electricity, automobiles, and the internet, putting this new predicted classification into proper context.

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